A sequel to Space Jam was planned as early as 1996, shortly after the original film was released in theaters worldwide. On March 7, 2021, it was announced Pepé Le Pew was removed from the sequel film, so instead, Penelope Pussycat took over. Dom suddenly discovers the only way to win the game is to use the move he previously showed LeBron, even though he will be deleted. Space Jam 2' review: LeBron's in for Michael Jordan, and the audience is in for a pretty strange sequel".

Space Jam: A New Legacy DVD Release Date October 5, 2021

Several possible spin-offs, focusing on other athletes, including Jeff Gordon, Tiger Woods, and Tony Hawk, were also discussed but never came to fruition. Professional player Kobe Bryant also expressed an interest in directing the film, though he was uninterested in a cameo appearance. In May 2020, Ole Loken, who worked extensively on animation hit Klaus, announced that he would serve as an animator on the film. This is the first Warner Animation Group to be released in July, followed by DC League of Super-Pets. Space Jam: A New Legacy' trailer Easter eggs include NBA and WNBA stars facing LeBron James as part of the Goon Squad".

Amy Nicholson of Variety said, " Space Jam: A New Legacy is chaotic, rainbow sprinkle-colored nonsense that, unlike the original, manages to hold together as a movie. Lee from a screenplay by Juel Taylor, Tony Rettenmaier, Keenan Coogler, Terence Nance, Jesse Gordon, and Celeste Ballard, and a story by Taylor, Rettenmaier, Coogler, and Nance. In April 2020, James officially revealed the title and logo of the movie, via Instagram, as Space Jam: A New Legacy. After NBA superstar LeBron James and his son find themselves trapped in virtual space run by a maniacal A. The core issues of the film – its numbing swirls of rainbow light popping out every which way, the excruciating pop-culture catchphrases passed off as humor, LeBron’s stilted, if game, acting, the half-assedness with which it delivers the dusty moral to be yourself, the fact that it is unaccountably one half-hour longer than its predecessor – all seem minor in comparison with the insidious ulterior intentions that power this fandom dynamo.

Space Jam 2: A New Legacy Take Over - Zavvi UK Space Jam 2: A New Legacy Take Over - Zavvi UK

The follow-up films were ultimately cancelled in favor of Looney Tunes: Back in Action (2003), though Gordon did make a cameo in Back in Action. In March 2020, photos taken on set and a brief recording of the wrap party were leaked online, revealing that the film will feature characters from other Warner-owned properties. On June 9, Nike and Converse revealed their tie-in merchandise for the film, which included numerous footwear and sportswear.

If this is corporate synergy fired up to a terrifying new level, there's still enough heart at the movie's center to keep it from becoming all business.